Sustainability may mean different things to different people but that’s no excuse for anyone to ignore the trend. Sustainably sourced food is main stream and farmers and rural landowners who don’t get on board likely will lose major markets for their products. From the ground up, processes and procedures designed to measure and advance sustainability throughout the food system are […]
Category: Food Production
Open for Criticism
Several times these past few weeks, I have seen a quote attributed to John F. Kennedy that is used to correlate to our current global pandemic. “When written in Chinese, the word ‘crisis’ is composed of two characters. One represents danger, and the other represents opportunity,” Kennedy said. The quote is from a speech the president presented to the United […]
Illogical Criticism of our Heroes
We all have our heroes in life. We generally define that term in categories—courage, perhaps from a family member or friend that fought a fatal disease, one’s nobility is a trait I relate with an individual’s character and finally, an outstanding achievement. For the sake of this conversation, let’s focus on the latter. President Lincoln, Rosa Parks, Henry Ford, and […]
Who Benefits When Farmers Defend Technology?
by Randy Krotz – CEO AgWiki, INC. Individuals and organizations are using our current health crisis to manipulate public opinion regarding how food is grown and raised. Perhaps it would be helpful to reflect on how agriculture deals with consumers’ interpretation of food production and why this pandemic is an opportunity for outreach. The first significant effort of orchestrating the […]